Education

Social Media Training Program

The Social Media Training Program supports the boards of small Saskatchewan museums in understanding and implementing social media as a communications tool. The modules offered lay the foundation of understanding social media basics and social media marketing. You will learn:

  • What are the major social media platforms, and how they function,
  • Choose the right social media platforms and learn how to create social media policies
  • How to build and interact with a network
  • Basic tools/applications designed to enhance your overall experience

How it Works

MAS staff work with a MAS member museum to select a date and one or more training modules that will meet the museum’s needs. MAS staff deliver the program to the museum’s board in the museum’s home community.

Module Descriptions:

  • Primary social media platforms and their uses

  • Strategy

  • Administrative Management

  • Creating Engaging Content

  • Handling Comments & Complaints

  • Graphic Design & Creation Tools

  • Scheduling Tools

  • Evaluation

  • Paid Advertising (Facebook & Instagram)

  • E-Newsletters

Cost

$ 100 For One Module
  • Sessions are currently being delivered online via Zoom due to the pandemic.
  • Each module is about one hour and thirty minutes.
  • We hope that in-person training sessions will resume as soon as safely possible.
  • To get more information, or to book training for your museum, email [email protected] or call 306-780-9279.